How to integrate pricing into a Design Sprint

In the fast-paced world of product development, effective monetization is often an overlooked component, leading to underwhelming financial results. Jenny Millar, the founder of Untapped Pricing, explores this critical topic in her insightful guest article on the Innovation Training website, titled “How to integrate pricing into a design sprint.”

Jenny’s expertise provides a roadmap for seamlessly blending pricing strategies with product design from the outset, significantly enhancing the potential for commercial success.